Why prompts matter?
Fimo is an AI-native product. Every change starts with a prompt, whether you’re creating a new page, changing design, or generating visuals. But prompting everywhere is not efficient. Our principle is: Create via AI, edit via UI.- Use AI to generate new content, pages, or designs.
- Use the built-in CMS and style editor for small adjustments (like fixing a typo or resizing a margin).
The FOCUS framework
Good prompts share common traits. Use the FOCUS checklist to improve your instructions:- F – Focused: One clear action per prompt.
- O – Organized: Break complex requests into steps.
- C – Context-rich: Include audience, brand, or style details.
- U – User-oriented: Specify who the site is for.
- S – Specific: Add constraints like length, number of items, or layout.
❌ Weak: “Make me a website.”
✅ Strong: “Create a landing page for a yoga studio with a hero banner, class schedule, and testimonials. Write in a friendly tone for families.”
Levels of prompting
Like any skill, prompting improves in levels. Start simple, then grow more advanced.Level 1: Structured prompts (beginner)
Use action + context + detail.- “Create a blog page for a travel agency with a list of posts and a subscribe form.”
Level 2: Iteration and refinement (intermediate)
Don’t restart from scratch. Ask Fimo to adjust.- “Rewrite the headline in a more playful tone.”
- “Add two features to the Free plan.”
Level 3: Multi-step workflows (advanced)
Chain prompts to reach complex results.- “Generate a pricing page with Free, Premium, and Enterprise plans.”
- “Translate the pricing section into Spanish.”
- “Restyle the hero with a centered headline and bold CTA.”
Level 4: Meta prompting (expert)
Ask Fimo how to improve your own prompt.- “Suggest how I could phrase this better to get a more professional design.”
Practicing with real examples
Let’s look at weak vs. strong prompts in common scenarios.New page
❌ Weak Prompt
“Make a blog.”
✅ Strong Prompt
“Create a blog page with a grid of posts, each with thumbnail, title, and date. Add a sidebar with categories.”
Styling
❌ Weak Prompt
“Make it look nice.”
✅ Strong Prompt
“Restyle the hero with a bold headline, center-aligned, using large typography and a contrasting CTA button.”
Content
❌ Weak Prompt
“Write something.”
✅ Strong Prompt
“Write a product description in 2 sentences, highlighting sustainability and affordability, in a friendly tone.”
SEO
❌ Weak Prompt
“Add SEO.”
✅ Strong Prompt
“Add SEO metadata: title under 60 characters, meta description under 160 characters, optimized for ‘eco-friendly yoga mats.’”
Common pitfalls
Even with practice, avoid these traps:- Too vague: “Make it better” → no direction.
- Conflicting instructions: “Be formal but casual.”
- Overloading: Asking for 10 unrelated changes at once.
- Ignoring iteration: One imperfect result is a draft, not a dead end.
Reflective practice
The best way to grow is to reuse what works.- Save strong prompts you’ve used before.
- Build your own library of effective examples.
- Adapt and remix them across projects.
Workflow at a glance
1
Start with FOCUS
Write a clear prompt using Focused, Organized, Context-rich, User-oriented, Specific.
2
Iterate quickly
Adjust tone, layout, or details without restarting from scratch.
3
Build workflows
Chain prompts together for advanced results like design + SEO + translation.
4
Reflect & reuse
Save effective prompts and adapt them across projects.
Summary
Prompt engineering is a skill.- Begin with clear structure.
- Learn to iterate and refine.
- Progress to multi-step and meta prompting.
- Follow the principle: Create via AI, edit via UI.